User requirements usually are just raw data that describes a symptom or a limited solution. Therefore they should be translated into need statements.
5 Guidelines for writing need statements:
1. "What" not "How" <= Translate the solutions to problems
2. Specificity <= Specify the problem
3. Positive not negative phrasing <= Conditions of satisfaction
4. An attribute of the product
5. Avoid "must" and "should" words
Next steps:
• Design some concepts and force them to prove its value
• Code the winner(s)
Five “discovery skills” separate true innovators from the rest of us.
The Innovator (1) talks with 10 people—including an engineer, a musician, a stay-at-home dad, and a designer—about the venture, (2) visits three innovative start-ups to observe what they do, (3) samples five “new to the market” products, (4) shows a prototype he’s built to five people, and (5) asks the questions “What if I tried this?” and “Why do you do that?” at least 10 times each day during these networking, observing, and experimenting activities.
Reference: Harvard Business Review
If I'd asked my customers what they wanted, they'd have said a faster horse.
-Henry Ford
You cannot only ask the right questions, you have to ask them the right way as well.
Reference: Wikiquote and somewhere in dialog.
It’s the journey between pages or screens, not the pages and screens themselves, that can cause the most problems for users. Plus - problems with the journey are the most expensive problems to fix.
Design the journey between states first, before designing the states.
Reference: 101 things I learned in interaction design school
Design depends largely on constraints. … Here is one of the few effective keys to the design problem—the ability of the designer to recognize as many of the constraints as possible—his willingness and enthusiasm for working within these constraints….
—Charles Eames
UX matters
TOP GOOGLE UK SEARCHES 2009
- 1. Facebook
- 2. BBC
- 3. YouTube
- 4. Hotmail
- 5. Games
- 6. eBay
- 7. News
- 8. Google
- 9. Yahoo
- 10. Bebo
Who goes to Google to search for Google? According to this, a lot of people.
BBC